Why is this news? Rolling Stone can accept, or reject, any advertisements they want to. It does seem a bit odd, but that's their prerogative.
GRAND RAPIDS, Michigan (AP) -- -- Rolling Stone magazine declined to run an advertisement for a new translation of the Bible aimed at young people, the nation's largest Bible publisher said Wednesday.
Zondervan, a division of HarperCollins Publishers, bought space in the magazine months ago as part of an ad campaign for Today's New International Version, said Doug Lockhart, Zondervan's executive vice president of marketing.
"Last week, we were surprised and certainly disappointed that Rolling Stone had changed their mind and rejected our ad," he said.
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