This big:
The University of Kentucky has awarded Host Communications Inc. and Gray Television Inc. the university's expanded athletic multimedia marketing rights. Host, UK's radio and television rights’ holder for most of the past three decades, will team up with Lexington's top-rated television station, WKYT-TV, to pay the university $80.5 million over the 10 years of the agreement, making it one of the most lucrative deals of its kind in NCAA history.
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