Viewers agreed. A 5.6 overnight rating average for the first three days was up 6% from last year's 5.3 average. More important, the rating ties 1993 for the best three-day average since CBS took over the entire tournament in 1991.
CBS' surge was capped by the 7.8 overnight for Saturday night's final games — Kentucky over backyard rival Cincinnati and West Virginia's double-overtime upset of Wake Forest — tops in the tournament since an 8.9 in 1993.
Monday, March 21, 2005
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment